Branded Backpacks: Low-Cost Walking Billboards

  • Jun 6, 2023

The visibility, exposure, and association that can come with custom-printed backpacks makes these affordable bags a wise promotional product.


custom roll top backpackBackpacks are a go-to accessory, carried by those of all ages to school, work, the gym, and beyond. Not only are they versatile, stylish, durable, and popular, but they also make for great marketing tools. 


RELATED: How To Market Yourself With Branded Bags (+ 4 Appealing Options)


When customized with your brand’s information, backpacks offer…


High Visibility: Backpacks are a very visible item, as they are often carried by people in public places. This means that your brand will be seen by many.


Long-Term Exposure: Backpacks are often used for many years, helping them to be seen by people over a longlogo printed backpack period of time. This can help to increase brand awareness and familiarity. 


Low Cost Per Impression: The cost of printing a logo or design on a backpack is relatively low, making backpacks a cost-effective way to promote your brand. 


Positive Association: When people see someone wearing a branded backpack, they are likely to associate that person with your brand. This can create a positive association in the minds of potential customers. 


From laptop bags and diaper bags to those with roll-top or zipper pockets and digitally imprinted designs or solid colors, the options are endless. Start your search now to find the perfect custom backpack that can show off your brand in a useful, memorable way!


  • Category: Product Showcase
  • Tags: custom backpack, branded backpack, promo backpack, computer backpack, diaper backpack, brand name backpack, backpack marketing, backpack tips, backpack business, backpack advertising, backpack gift