The Most Valuable Real Estate in Branding: Why You Need to "Own the Phone"

Feb 13

How a simple MagSafe accessory can turn 200 daily habits into thousands of weekly brand impressions. Getting your brand noticed in a crowded market doesn't always require a massive billboard or an...

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Why Cybersecurity Belongs in Your Branded Merchandise Strategy

Jan 8

Practical tools that protect employees, reduce risk, and reinforce a culture of security Cybersecurity conversations usually focus on software: firewalls, endpoint protection, MFA, and employee tr...

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Aa Masterclass in Tactile Marketing : Lessons from a Pizza Box

Dec 10, 2025

Discover the essential role of physical touchpoints, from delivery boxes to employee uniforms, in maximizing the impact of your next brand identity refresh. Brands evolve, and periodic aesthetic r...

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Why Modern Marketers are Rethinking Their Current Swag Strategy

Dec 4, 2025

How Branded Tech Gear Outperforms Traditional Giveaways in Modern Marketing Most companies invest significant time and resources into their digital presence, branding, and customer experience, yet...

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Why Cybersecurity Branded Gifts Are Becoming Essential for Employees and Trade Shows

Nov 21, 2025

How Security-Focused Branded Merchandise Protects Employees, Builds Trust, and Reinforces a Culture of Awareness Cybersecurity is no longer just an IT conversation - it's a company-wide responsibi...

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What Makes a Law Firm Gift Feel Premium? (It is NOT the Price.)

Nov 7, 2025

Why thoughtful, well-designed gifts strengthen referral relationships and reinforce your firm's professional reputation. In the legal field, reputation and relationships are everything. One of t...

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How Law Firms Can Strengthen Referral Programs with High-End Branded Tech Gifts

Oct 29, 2025

Why Thoughtful, High-Quality Tech Gifts Build Stronger Referral Relationships In the world of personal injury and referral-based law, relationships drive success. Whether it's co-counsel, referral...

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Understanding Vector Artwork: The Key to Great-Looking Branded Merchandise

Oct 24, 2025

How Vector Artwork Ensures Sharp, High-Quality Imprints on Promotional Products When it comes to creating professional-grade branded products, your logo file type matters more than most people rea...

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Rethinking Holiday Gifting: Why Functional Branded Swag Delivers Year-Round Impact

Oct 7, 2025

Move beyond hoodies and gimmicks-give your employees and clients useful branded gifts they'll love (and use). The holiday season isn't just about showing appreciation-it's a powerful brand-build...

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Why Understanding Customer Lifetime Value Should Shape Your Marketing Strategy

Aug 29, 2025

Not all customers are created equal-here's why investing in high-value clients with great service and premium branded merchandise can transform your ROI. When it comes to marketing spend, many b...

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From Swag to Sales: How to Use Branded Tech Products to Attract Qualified Leads at Events

Aug 11, 2025

Smart event giveaways aren't about handing out the most-they're about choosing the right branded tech to engage your best prospects and convert them into customers. Trade shows and conferences c...

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Because Nobody Remembers the Company That Gave Them a Cheap Pen

Jul 23, 2025

The Hidden Costs of Cheap Promotional Products-And What They Say About Your Brand When it comes to promotional products, many companies still operate under a "more is more" mindset-handing out tho...

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5 Branded Merch Mistakes to Avoid in Your Next Campaign

Jul 11, 2025

Don't Let Avoidable Swag Missteps Cost You Money- Or Your Brand Reputation Branded merchandise is one of the most effective tools in a marketer's or HR leader's toolkit. Done right, it builds loya...

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Why Full-Color Printing is the Future of Promotional Tech Merch

Jun 18, 2025

Make your brand unforgettable with high-impact, full-color tech giveaways that spark recognition and drive lasting engagement In today's crowded marketplace, visual impact is everything-and color ...

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Why More Companies Are Choosing Custom Branded Laptop Chargers as Premium Gifts

Jun 16, 2025

The Practical, High-Impact Gift That Keeps Your Brand Charged and Visible In today's mobile-first world, staying charged isn't just a convenience-it's a necessity. As hybrid work, travel, and camp...

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How Companies Are Using Branded Merchandise to Drive Real Business Results

Jun 12, 2025

Explore 4 effective ways organizations are leveraging promotional products to increase engagement, retention, and brand loyalty Branded merchandise has come a long way from the days of stress ball...

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Before You Buy Branded Merch: 7 Smart Questions to Ask

May 28, 2025

Avoid Wasted Swag. Make Every Branded Product Work Hard for Your Brand. Custom-branded merchandise can do a lot more than just put your logo on a product-it can tell your story, build loyalty, and...

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Why Choose MagSafe Chargers for your Next Promotional Gift

May 14, 2025

Click here to learn more about MagSafe chargers for your next branding or marketing needs. They are ideal for any tech oriented promotional gift.

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Transform Your Brand: The Power of Themed Promotional Product Sets with Custom Packaging

Mar 27, 2025

Create memorable brand experiences with curated gift sets, personalized packaging, and story-driven promotional campaigns In today's crowded market, standing out requires more than just a memor...

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The True Value of Promotional Products: Maximizing ROI on Your Branded Swag

Mar 10, 2025

Are You Measuring the ROI of Your Promotional Products? Promotional products have been a cornerstone of marketing for decades. Since 1956, Geek Tech Branding has helped businesses make an impac...

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5 Steps to Help You Measure the ROI of Your Promotional Products

Jan 27, 2025

Measuring the ROI of Your Promotional Products: 5 Steps to Success Promotional products are a powerful tool for businesses to increase brand awareness, generate leads, and drive sales. However, ma...

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Faraday Bags: The Must-Have Promo Item for the Digital Age

Jan 8, 2025

Reinforce Your Security Message with Custom Branded Faraday Bags In today's hyper-connected world, data security is more critical than ever. For businesses looking to make a lasting impression wit...

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Branded Clothing Items: 5 Trends For 2025

Jan 6, 2025

With a new year comes new trends… like these five that are focused on promotional clothing items and fashion accessories! Marketing trends come and go, ebb and flow, but one that has remain...

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The Unsung Hero of Branding: How Packaging Makes (or Breaks) Your Last Impression

Mar 7, 2024

In today's crowded marketplace, building a strong brand is crucial. Yet, many businesses overlook a crucial element: the power of packaging. Every customer interaction shapes their perception, a...

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The Value of Custom Packaging on Branded Merch

Feb 21, 2023

Today, what a package ships in is almost just as important as what is in the package itself. The way Apple products come in front-opening boxes with peel-off screen protectors. The aestheticall...

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Broadway is Allowing Customers to Order Branded Merch Right From Their Seats

Oct 14, 2021

How can you make it easier for customers to buy your branded merch and other products--while increasing your revenue? Austin, Texas Broadway has started implementing a QR code phone app to all...

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Get Paid for the Value That You Bring to the Table

Aug 13, 2021

Austin, Texas: Too many salespeople get caught up on prices. They lower prices every time the client pauses, or says they need to think about it. Good salespeople understand they they need to...

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Consistency is a Virtue in Business

Mar 9, 2021

Be Consistent: Your Customers Are Expecting It I have been on Twitter for about an 30 minutes a day for the past few months... and I have noticed a huge proliferation in get rich quick hacks an...

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The Growth of Custom Branded Webcam Ring Lights

Feb 11, 2021

Help Your Employees and Customers Improve Their Zoom Meetings With Custom Printed Webcam Lights As people have become more used to doing Zoom meetings and online conferences and even virtual trade...

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How To Market Yourself With Branded Bags (+ 4 Appealing Options)

Oct 7, 2020

Creatively advertise yourself during the coronavirus pandemic and beyond: Hand out and give away custom-printed bags and backpacks! Brands have had to get creative, when it comes to marketing t...

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Custom Mascot Plush Toys Can Increase Brand Recognition

Jul 9, 2020

Stuffed animals that boast your name and logo can have a real impact, when handed out to employees and given away to customers, fans, clients and followers! Companies and organizations turn to ...

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The Power Of Branded Apparel

May 7, 2020

Hear how one company advertised with clothing items in a unique way, and learn how your brand can build up awareness and business with custom garments, too. Recently, Wingstop gave away hoodies...

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Branded Merch: Make It Cool & Custom

Feb 18, 2020

Our designers can match colors, follow brand guidelines and create one-of-a-kind swag for your organization, business or company. Geek Tech Branding creates custom branded swag that people act...

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10 Products For Professional On The Go

Feb 1, 2019

These imprinted items from Geek Tech Branding can help you while traveling for work and can help more potential customers/clients/fans/followers know about your brand! Professionals are always ...

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Make Sure You’re Working On Becoming A Thought Leader Within Your Space

Jun 26, 2018

Learn the steps to take to become a leader in your industry Each month, around 543,000 new businesses are started. Recently, small businesses have added more new jobs than large businesses. An...

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How the Future of Virtual Reality for Business is Already Here

May 23, 2017

How Virtual Reality Will Be Affecting Your Particular Industry--And What Can You Do To Capitalize On It? Austin, Texas: What's your first thought when you hear someone mention “virtual reali...

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The Power of Promotional Products on Elections - and in Business

Apr 20, 2017

How Promotional Products Can Promote Your Brand on Social Media Better Than Any Other Form of Advertising Austin, Texas: Like him or not, Donald Trump spent a ton of money on branded promotional p...

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Messenger Bag with Logo

Feb 22, 2017

Messenger Bag with Logo for Tech Gear Austin, TX: Transport all your tech gear in style while keeping it protected with this messenger laptop bag. Made from waterproof nylon material and includi...

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7 Marketing Trends for the Coming Year

Dec 20, 2016

7 Trends in Marketing and Branding for 2017 Austin, Texas: As the year winds down, I have noticed several trends that have been developing that I'd like to note. Here are seven trends in marketin...

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How Often Do You Think About Your Branding?

May 17, 2016

Your Branding Should be a Complete Part of All Your Marketing Activities for Maximum Effectiveness Austin, Texas: Most of my clients are marketing managers and brand managers- and I am amazed t...

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How to Increase the Reach of Your Marketing Message

Apr 13, 2015

Are You Communicating Your Marketing Message Through Memorable Images or Text? Austin, TX: Is your marketing message missing its mark? Are you providing tons of charts and graphs, biographies of ...

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Brand vs Logo

Jan 7, 2015

What is the Difference Between Brand and Logo? Austin, TX: I deal with marketing professionals all the time and many of my clients still get the terminology of brand vs logo mixed up. Here is a l...

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Make Your Next Promotional USB Drives Unique

May 2, 2014

Think Outside the Typical Shape for Your Promotional USB Drives Austin, TX: We get dozens of last minute calls on a daily basis for our next day quick ship standard promotional USB drives. We a...

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Everyone Loves a Swag Bag - Just Ask the Grammys

Jan 24, 2014

Rich or Poor–We all Love Swag! Austin, Texas: If you want to know what Grammy presenters will begetting this weeknd in their swag bag–EOnline.com has the scoop. According to the g...

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Personalization: How Are You Utilizing Your Customer Profiles?

Jan 7, 2014

Austin, Texas: We keep reading about the over-reach of government and corporations in terms of data capture. It is one thing to capture data for lead generation if you are up-front about it. It...

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3 Ideas to Improve Your Branding Success

Jan 2, 2014

More Cities are Turning to Branding for Tourism Dollars. If the Government Sector is Finally Getting Branding, Why Not Your Company? Austin, Texas: I read an interesting article in the Austin Stat...

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Dominate Your Customers' Desktop With Imprinted Desk Accessories

Dec 12, 2013

Imprinted Desk Accessories Can Maximize Your Promotional ROI Austin, Texas: I wrote a post a few weeks back about how crucial it is to match where your customers make their buying decisions with t...

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Are You Reaching Your Potential Clients Where They Are Making Their Buying Decisions?

Nov 11, 2013

Do You Know Where Your Customers Are When They Are Making Their Buying Decisions? Austin, Texas: The growth of mobile advertising for retailers and restaurants is growing at exponential rates beca...

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Value-Added Services are The Quickest Way to Increased Revenues - and Differentiate You From the Pack

Oct 1, 2013

Are You Up-Selling Value-Added Services or Just Piling on Adding Negative Fees? Austin, Texas: I just read an article detailing how many airlines are starting to add positive value-added services ...

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Your Branding is Working 24-7 - Whether You Want It To Or Not

Sep 27, 2013

Can Your Branding Efforts Really Be Shut Down When You Are Not Watching? by Robert Piller Austin, Texas: As a marketer and a 30+ year veteran in promotional marketing campaigns, I love the power ...

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